The Essential Role of a Unified Brand Voice and Visual Identity on Social Media
June 14, 2024
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Instagram New Shopping Feature in Stories
Instagram has just rolled out a new way to shop on it’s platform. This summer they tested a new shopping feature in their Instagram Stories section and it allows users to buy products and has a personalized shopping channel in the explore search bar.
Both of these new features will improve on the current Instagram shopping experience. Check out this video for more details now…
Quick Infographic Hack to Video Ad Platform Sizes
What’s Up Tribe, Eddie Woods here! If you are a consistent reader of my Digital RockStar TV posts, then you know that I preach all the time about how important it is for all of you business owners and entrepreneurs to start using video to market your businesses. I continuously beat the drum of using video and I will keep doing so as long as video remains THE MOST powerful way to connect with your audience and sell your products and services.
So if you’re ready to heed my advice and you’re interested in marketing your business by using Video Ads on Social Media, or if you’ve already made the smart move to video, then I think that you will want to see this extremely helpful infographic that I posted below (which was originally posted by the fine folks at Clix Marketing). Since there are so many different popular social media platforms to choose from, that all have different video ad sizes that are required for each platform, it can be quite confusing when trying to figure out which size video ad that you need to use on which platform.
Well fret no more because this awesome Infographic is here rescue you!
Top 10 Ways to Get More Social Media Followers for Your Business Without Creating New Content
Hi again, Eddie Woods here! One of the questions that I get asked the most from business owners is “How do I get more social media followers for my business?”
The short answer is to create more relevant content that your followers would love. But I consistently get push back from this answer. And I’m quite sure the reason I get push back is because most business owners are very busy and they don’t have time to create content themselves and they are reluctant to hire someone to do it for them.
I often tell business owners that they probably should not create the content themselves because it is quite time consuming, and I recommend that they hire an individual or a company to be in charge of creating fresh social media content to post. I stress to them the importance of hiring to fill this position on their team, but most of the time my overtures are not headed.
So since I’m tired of saying the same thing, and most of the time getting push-back, I decided to focus this post on an awesome article that a friend of mine named Rachel Rofe recently created. It’s about how to get more social media followers without creating having to create new content. Check out the article below.
“Social media is powerful. There’s no doubt about that. But social media marketing falls flat if you don’t have an audience built up, which can be challenging.
One of the best ways of getting more followers is to continuously post new, engaging content. Most of us, however, simply don’t have the time or the energy for that.
So what then? Is all hope lost?
Not so much. If you want to increase your follower counts on social media without having to create new content, don’t worry. There are tactics you can employ to give your friends and follower counts a boost without spending tons of extra effort.
Let’s take a look at 10 easy strategies below…
1) Add geotags to your photos
You can use geotags on Instagram to attract local followers. A geotag, essentially, is the current location (the longitude and latitude) of your Instagram account. The GPS device in your smartphone or tablet collects this information and makes it available on Instagram if you give it permission.
And when you add geotags to your posts, other Instagram users who’ve added geotags with the same location will be more likely to see your content and follow you as a result.
Geotags also make it so that your content shows up whenever someone searches for your location.
Basically, geotags help you increase your exposure, which, in turn, increase your odds of having more people follow you.
2) Follow other relevant brands, users, and influencers
This may seem counter-intuitive to boosting your follower count. But when you follow relevant brands, users, and influencers, often times, they follow you back. Plus, the whole point of gaining more followers is to engage real and relevant people with your business.
When looking for people to follow, conduct your search based on the following three categories……………….”
Click Here to see 8 more ways to get more social media followers to your business!